The Canadian Medical Cannabis Program has been available for more than two decades, yet the process of obtaining cannabis as medicine remains very cumbersome. In comparison, Recreational Cannabis, seen as a substance of misuse, is easy to acquire. When people express an interest in trying cannabis as a medicine to their health care team, many health practitioners simply direct their patients toward the Rec market knowing (or maybe not) the restrictions the Cannabis Act places on budtenders. Budtenders cannot discuss health conditions with customers. While many health professionals continue to ignore the highly regulated medicinal cannabis system, a group of entrepreneurs calling themselves Cannabis Coaches, are filling the need. In this episode we learn how certified Cannabis Coach Terese Bowors started a small business educating people about medicinal cannabis. We come to understand how a group of non-regulated health educators are developing their own Standards of Practice.